These terms are the rules for using Segula, a Jewish dating and matchmaking app provided by Makor Labs at segula.makorlabs.ai. They also apply to any version of Segula offered later in the App Store or Google Play. In these terms, “we” and “us” mean Makor Labs.
By signing in to or using Segula, you agree to these terms. Please also read the Segula Privacy Policy, which explains how your information is handled. If you do not agree to these terms, please do not use Segula.
Who can use Segula
- You must be 18 or older to use Segula.
- The date of birth on your profile must show that you are 18 or older.
- If we find that an account belongs to someone under 18, we remove it.
- You must be legally able to agree to these terms, and you must follow the law when you use Segula.
Daters and matchmakers
Segula has two kinds of users:
- Daters are singles. A dater can use Discover on their own, or work with one or more matchmakers.
- Matchmakers (shadchanim) are professionals. A matchmaker keeps a list of their daters, suggests and introduces couples, and records calls and dates.
Your account
- Daters sign in with their phone number and a one-time code. Matchmakers sign in with their email address and a one-time code.
- Keep your phone and your email account secure. You are responsible for what happens under your account.
- Tell us right away if you think someone else is using your account.
Matchmakers and their fees
- Matchmakers can charge for their services. Any fee is between the dater and the matchmaker.
- Segula does not process these payments.
- Matchmakers are responsible for having their clients' permission for anything they add about them.
Your content
You keep ownership of what you add to Segula, such as your profile, photos, resume and messages. You give Makor Labs a worldwide, non-exclusive, limited license to host, store, process, copy, format and send that content. We use this license only as needed to run Segula, keep it safe and support you.
When you share content, the people you share it with can see it in Segula. Other daters see what your profile shows, under its visibility settings. Your matchmakers see what you share with them.
You promise that you have the rights and permissions needed to add and share your content.
AI in Segula
Segula uses AI (artificial intelligence) for:
- Matching. Beside a match, Segula shows an AI reading of how well the two profiles match, based on their answers. The reading is a word and a percentage that agree. It is always shown with the alignments, close answers and conflicts. It never decides for anyone.
- Translation. Messages are translated only when someone in the chat turns translation on. The Privacy Policy says exactly what is sent for translation.
- Resumes. AI can build a resume from your profile, and read a resume file you upload.
- Photo check. If you choose to verify your photo, AI helps check that the photo is recent.
AI can be wrong. People make the decisions, not the AI. You agree to these uses in the app, before you start using it: a new dater when creating their profile, and anyone else once, before the app opens. The app explains them again the first time you open Discover or Messages.
Matchmakers' resume design tools also use AI, to read a resume design the matchmaker uploads and to make the images and design text she asks for.
Your safety
- You can block anyone. You can report a message from the chat, or report a profile from the bottom of the profile. Segula reviews reports.
- Segula has zero tolerance for child sexual abuse and exploitation. The Segula Child Safety Standards explain how to report it and what Segula does.
- Photo verification is optional. A verified photo is an extra check. It is not a guarantee of who someone is.
- Segula does not run criminal background checks.
- Meet in public places, and take care.
Rules for using Segula
When you use Segula, you must:
- give honest information;
- have only one account.
You must not:
- pretend to be someone else;
- harass or threaten anyone;
- post or send hateful or sexual content;
- post or send anything that sexualises or endangers a child (see the Child Safety Standards);
- ask anyone for money;
- send spam or run scams;
- use Segula for any business purpose, if you are a dater;
- scrape Segula (copy its content with automated tools), or interfere with how Segula works.
Segula may remove content and suspend accounts that break these rules.
Segula belongs to Makor Labs
Segula, including its software, design, name and the content Makor Labs provides, belongs to Makor Labs or its licensors. These terms do not give you ownership of Segula, or permission to use the Segula or Makor Labs names or logos except as needed to use the service.
Availability and changes
Segula may change, add, limit, pause or stop features. It may also set reasonable limits for security, reliability, cost or legal reasons. We aim to keep Segula available, but we do not promise that it will always work without interruption or errors, that it will always be secure, or that content will be kept forever. Keep your own copy of anything you cannot afford to lose.
Suspension, termination and deleting your account
- You can stop using Segula at any time, and you can delete your account at any time. Daters: in the app, open Settings › Account › Delete my account. Matchmakers: open My profile & settings › Delete my account. You can also ask by email: Delete your Segula account explains how.
- If you are a dater, deleting your account removes your profile, photos, matches, messages and your sign-in.
- If you are a matchmaker, deleting your account removes your name, photo, email, settings and sign-in. Your daters' relationships with you are closed. Couples and messages you were part of stay for the daters, where you are shown as “Former matchmaker”.
- Segula keeps a short record that the account was deleted, for security and legal reasons.
- A matchmaker may keep her own records of the services she provided. Those records are her own responsibility.
- We may limit, suspend or close an account when this is reasonably needed: for example, because of a breach of these terms, a safety or security risk, a legal requirement, or the end of the service.
- Parts of these terms that by their nature should continue after an account is closed will continue. This includes the disclaimer of warranties and the limitation of liability.
Disclaimer of warranties
As far as the law allows, Segula is provided “as is” and “as available”, without warranties of any kind, whether express, implied or statutory. This includes warranties of merchantability, fitness for a particular purpose, title, non-infringement, accuracy, availability and security. Nothing in these terms removes warranties or consumer rights that the law does not allow us to remove.
Limitation of liability
As far as the law allows, Makor Labs and its operators are not liable for indirect, incidental, special, consequential, exemplary or punitive damages, or for lost data, profits, goodwill or business interruption, arising from or related to Segula.
Where liability cannot be excluded, the total liability of Makor Labs arising from Segula is limited to the greater of: the amount you paid Makor Labs for Segula in the twelve months before the event that led to the claim, or US $100. Fees you pay a matchmaker are not paid to Makor Labs.
Some places do not allow some of these limits, so parts of this section may not apply to you.
Changes to these terms
We may update these terms as Segula changes. We will post the current version here with its date, and give more notice when the law requires it. If a change materially affects your rights, using Segula after the change takes effect means you accept the new terms, where the law allows.
Contact
Questions about these terms? Write to Makor Labs at chaimdrellich18@gmail.com. Inside the app, you can also write to Segula Admin from your messages. See Contact Segula.